It was developed by Samsung, Panasonic, and 20th Century Fox, and is available in some 4K TVs from Hisense, Samsung, and Vizio, plus Google TVs from TCL, and some Roku TVs.
There’s also a newer technology, called HDR10+ that uses dynamic metadata much like Dolby Vision.
#SIMPLY HDR LOGO MOVIE#
By contrast, HDR10 uses “static” metadata, setting brightness levels once for the entire movie or show.
#SIMPLY HDR LOGO TV#
It’s also available on some Amazon Fire TV, Apple TV, Google Chromecast, and Roku streaming players, and from streaming services including Amazon Prime Video, Apple TV+, Disney+, Hulu, Netflix, and Paramount+.Īmong its advantages, Dolby Vision supports “dynamic” metadata, which allows the TV to adjust brightness on a scene-by-scene or frame-by-frame basis. HDR10 has been adopted as an open, free technology standard, and it’s supported by all 4K TVs with HDR, all 4K UHD Blu-ray players, and all HDR programming.Ī number of TVs, including models from LG, Sony, and Vizio, plus Roku TVs from several brands (including Hisense, Sharp, and TCL), also offer Dolby Vision, which is being promoted as an enhanced format that works a bit differently from HDR10. TVs with any type of HDR can work well, depending on the specific television model. It can be useful to understand these different HDR flavors, but if it’s more information than you want, don’t worry. There are several variations on the technology. When you shop for a TV, you may see references to different kinds of HDR. We think HDR performance will continue to be the big differentiator among 4K TVs throughout 2022, but don’t be surprised if more lower-cost sets start to deliver a satisfying HDR experience, too. But there are also some good choices for people who want to spend less. If you look through our ratings, you’ll see that the TVs with the best HDR often tend to be the priciest. That gives us a much better idea of the set’s real brightness. That’s why Consumer Reports developed its own brightness test patterns, placing that white 10 percent window against a background of moving video. You know that 10 percent window pattern? We don’t think it’s a realistic way to determine a TV’s brightness during a regular TV show or movie.
We measure brightness differently from the testers at most other organizations. We have separate scores for UHD picture quality and HDR performance. What to do instead? If you’re a CR member, check our TV ratings and buying guide. But companies can use other methods to produce peak brightness numbers. Most of those measurements are recorded using a standard industry test pattern, called a 10 percent window, that evaluates the brightness of a small box against a completely black background. You can’t rely on a TV’s claim of peak brightness, either. Though some TVs carry an Ultra HD Premium logo, indicating that they’ve been certified as high-performance sets by an industry group called the UHD Alliance, not all manufacturers participate in the program. Unfortunately, you can’t just read the packaging-or even rely on how the picture looks in the store.